Popees Baby Care Opens First Punjab Store in Zirakpur, Expands North India Retail Network

Popees Baby Care has expanded its North India presence by opening its first Punjab store in Zirakpur, its 112th outlet globally. The move follows the Chandigarh launch and signals further expansion plans with Karnal and Yamuna Nagar next on its roadmap.

Popees Baby Care, one of India's leading baby care brands, has accelerated its North India expansion with the inauguration of its 112th retail store globally in Zirakpur, Punjab. The new outlet marks the company's second store in North India following the successful launch of its Chandigarh store and reflects its commitment to strengthening its retail presence across the region.

Strategically located at Pooja Plazzio on the Ambala-Chandigarh Expressway, the Zirakpur store was inaugurated by Mr. Bhuvnesh Haritash of Trinetra International.

The newly opened outlet offers Popees' complete portfolio of premium baby care products, including infant apparel, newborn essentials, diapers, wipes, skincare and bath products, organic baby care items, and sustainable bamboo-based clothing. The range is designed to cater to children from birth to four years of age.

Commenting on the expansion, Shaju Thomas, Founder & CMD, Popees Baby Care, said, "North India represents one of our key growth markets. The encouraging customer response to our Chandigarh store has strengthened our confidence in the region. The launch of our Zirakpur outlet is another important step in making Popees more accessible to families while expanding our retail footprint in high-potential markets."

Founded in 2003, Popees Baby Care has grown into one of India's most trusted baby care brands through its continued focus on quality, safety, and innovation. According to the company, every product undergoes 28 rigorous quality checks to ensure the highest standards for infants and toddlers.

With 112 stores across India and the Middle East, Popees continues to pursue an ambitious retail expansion strategy supported by product innovation and customer-centric growth. The company has already identified Karnal and Yamuna Nagar as its next destinations in North India, further advancing its vision of making safe, premium, and affordable baby care products more accessible to families across the country.

Popees Baby Care manufactures and retails a comprehensive range of baby apparel, newborn essentials, diapers, wipes, bath and skincare products, organic baby care solutions, and eco-friendly bamboo-based products. Headquartered in Kerala, the company has established a strong retail presence across India and the Middle East while continuing to expand its footprint through its retail network and digital platforms.

The Zirakpur launch marks another milestone in Popees Baby Care's ongoing retail expansion, reinforcing its focus on increasing access to quality baby care products for families in key growth markets across North India.